How to Find Your Target Audience in 5 Steps
Before building anything, you need a strong foundation. Knowing your audience is that foundation. Let’s explore why this is so important and how you can do it in five simple steps. Throughout my career, I’ve learned that the heart of effective marketing is truly understanding who you are talking to. When you connect with your audience on a personal level, it makes all the difference. It’s not just about knowing who they are but understanding their story and how you can be a part of it. Knowing your ideal customer helps you market better. It’s not just about knowing who they are but understanding what they care about and how to talk to them. By refining your audience, you stay ahead and make your marketing more effective. Good luck with your campaigns!
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Demand Generation vs. Lead Generation: What’s The Difference, And Why Do You Need Both?
“Sales people are lazy and don’t put the work in. Or do they?”
Are salespeople really lazy, or is there more behind the stereotype? In this blog we explain the possible misconception of this stigma and dive deeper into what's really going on.
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Marketlyft's Three Essentials for Strategic Growth: Have you got Insight, Promise, and Proof?
Whether you’re selling hotdogs, hot yoga classes, or the hottest new SaaS technology, you’ll need a strategic approach if you want to rise above the noise and connect with your audience effectively. And without a connection, there’s unlikely to be any growth.
The Key to Growth Marketing Success: Defining Your Target Audience
Always start with the foundation before you build. Create clear personas and make sure you exactly know who your audience is and whom you would like to target. I will explain to you why this is so important and how you achieve this.
From Zero to Hero: ChatGPT as Your Co-Pilot in Everyday Tasks
If you've heard of ChatGPT but haven't fully explored its capabilities, you're in for a treat! In a previous blog post, we discussed how ChatGPT can assist with research, but there's so much more this AI can do. Today, we'll explore various ways you can use ChatGPT as a co-pilot in your everyday life. Whether you're a tech enthusiast, a student, a home chef, or someone planning a trip, ChatGPT can be your trusty companion.
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From Beets to Business: The Garden of Growth Marketing
Some say I have green thumbs – but not in the way you'd think. Sure, I've seen more tomatoes and yellow peppers grow than most people my age thanks to my entrepreneurial dad. Yet, instead of inheriting his talent for nurturing produce, I've discovered my passion for nurturing B2B companies, thanks to growth marketing!
