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Stay up to date with the latest AI Marketing related topics, thought leadership and our advice
AI in Marketing: What to Watch and How to Excel in 2025
Want to stay ahead in 2025? AI marketing is transforming how brands connect with their audiences. In this post by Marketlyft Co-Founder Martijn van Horssen, you’ll discover the AI-driven marketing trends set to shape this year—and beyond—from hyper-personalization and real-time insights to AI-driven influencers and voice search.


From Zero to Hero: ChatGPT as Your Co-Pilot in Everyday Tasks
If you've heard of ChatGPT but haven't fully explored its capabilities, you're in for a treat! In a previous blog post, we discussed how ChatGPT can assist with research, but there's so much more this AI can do. Today, we'll explore various ways you can use ChatGPT as a co-pilot in your everyday life. Whether you're a tech enthusiast, a student, a home chef, or someone planning a trip, ChatGPT can be your trusty companion.
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From Beets to Business: The Garden of Growth Marketing
Some say I have green thumbs – but not in the way you'd think. Sure, I've seen more tomatoes and yellow peppers grow than most people my age thanks to my entrepreneurial dad. Yet, instead of inheriting his talent for nurturing produce, I've discovered my passion for nurturing B2B companies, thanks to growth marketing!

Using ChatGPT for Research
A Beginner's Guide to Leveraging AI for Effective Research Introduction Research can be tedious and time-consuming. Sifting through piles of information to find the most relevant details is not always the most exciting task. However, research can become easier and more efficient with the right tools. One such tool is ChatGPT.

The Power of Repurposing Content for Wider Distribution
In today's digital world, content is king. But creating high-quality, engaging content can be time consuming and resource intensive. This is where repurposing existing content can be a game changer. Repurposing involves taking an existing piece of content and reusing it, either as-is or with modifications, for a new purpose or distribution channel.

Amp Up Your Holidays with AI Magic
Discover how AI and chatGPT can enhance your holiday. With suggestions for packing, exploring, and documenting your journey, you're set for a fun, seamless holiday!

The Evolution of AI: GPT-3.5 to GPT-4
Artificial intelligence has been taken by storm with the advent of GPT-4, the latest version of OpenAI's large language model. This model, which is ten times more advanced than its predecessor, GPT-3.5, is available through a subscription to ChatGPT Plus. This service, priced at $20 a month, offers subscribers access to the language model, providing more accurate and coherent responses to their queries. However, it's important to note that GPT-4, like its predecessor, has flaws. It can still make errors, often called 'hallucinations', but it is undoubtedly a powerful tool for generating smart answers to challenging questions.
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